Marketing, Advertising, PR

Marketing, advertising, and PR managers promote a company's products or services and create a positive image. They manage the company's financial health using modern programs and strategies.

Основные направления и специализации

Development and promotion of products or services through the internet and social networks.

Creating and maintaining a positive image of the company in society and the media.

Analyzing market and consumer data to make strategic decisions in product promotion.

Будущее профессии

With technological advancements, the profession becomes more automated. Data analytics for precise audience targeting becomes a significant focus.

Где учиться в Казахстане

Nazarbayev University
University
Almaty College of Management and Marketing
College
SkillFactory
Online Course

Ключевые показатели

Средняя зарплата по Казахстану

from 250,000 to 700,000 KZT

Востребованность

high demand for marketing and advertising specialists

Порог вхождения

from 6 months to 1.5 years (college or courses)

Общие необходимые навыки

Creative thinking
Analytical abilities
Teamwork
Presentation skills
Interpersonal communication

Sub-professions

An SMM specialist promotes a brand or product through social media: creates content, analyzes audience reactions, manages advertising campaigns.